Our Work
Northern College
Our Work
Northern College
96 Main Pages and 190 Program Pages Built in 9 Months
Northern College enrolls approximately 1,500 full-time students annually across four campuses in Timmins, Kirkland Lake, Moosonee, and Temiskaming Shores. With a mission to provide quality education through innovative programs, services, and partnerships, Northern College plays a vital role in supporting communities across Northern Ontario.
The Challenge
By 2022, Northern College’s website was in need of a full redesign to better reflect the institution’s brand, improve navigation, and provide a seamless user experience for prospective students, current students, staff, and partners. The site contained redundant and outdated content, lacked mobile-first optimization, and required a complete restructuring to align with modern web standards and accessibility compliance.
Our Approach
Shout Media worked closely with the Northern College team to evaluate analytics, review content, and determine what information should be retained, updated, or removed. This discovery phase informed the site architecture and wireframes, ensuring a logical flow for users across all stakeholder groups.
The new site was developed mobile-first, responding to user statistics showing the majority of traffic came from smartphones. Over nine months, Shout’s project management team kept the project on schedule and on budget, facilitating collaboration between both teams at every stage.
Once the design and core templates were complete, Shout Media’s developers trained Northern College staff on content management. Together, the teams created 96 main pages and 190 program pages prior to launch.
Features & Work Completed
- Consulting and project management
- Sitemap and wireframe development
- Custom web design and development
- Content migration, editing, and copywriting support
- Advanced SEO integration
- AODA compliance across all pages
- User interface and user experience best practices
- Staff training and ongoing support
- Recommendations on testing, plugins, and add-ons
The Results
The redesigned website launched as a modern, user-friendly, and accessible platform that reflects Northern College’s commitment to student success and community engagement. From streamlined program pages to enhanced search visibility and compliance, the site offers an improved experience for all users.
Shout Media continues to support Northern College with additional training, edits, and consultation while also exploring future opportunities in graphic design and digital marketing strategies. The strong collaboration between both teams ensured the project was not only a success but also laid the foundation for an ongoing partnership.