Our Work
Skygrid
Our Work
Skygrid
Shout Media began working with SKYGRiD in 2019, starting with a complete brand transformation and the development of a new website.
The relationship quickly grew into a collaborative partnership focused on supporting growth, strengthening employer branding, and helping the company stand out as one of the fastest growing construction companies in the GTA.
The Challenge
SKYGRiD had earned a reputation for excellence, quality, and exceptional project management, but their existing brand and website did not reflect the same modern, sleek, and professional image. With talent acquisition being a top priority, they needed an employer brand that would showcase their culture, values, and commitment to employees while also reinforcing their reputation in the construction industry.
Our Approach
Shout Media began by conducting anonymous employee surveys to better understand internal culture and values.
These insights informed the creation of a strong employer brand and guided the development of brand positioning, statements, and a refreshed company vision and mission.
From there, Shout Media delivered:
- Logo development and brand identity that reflected SKYGRiD’s excellence and forward-thinking approach.
- Marketing materials including signs, truck decals, brochures, and business cards to unify the brand across all touchpoints.
- A modern, user-friendly website designed with a strong careers section to support recruitment and talent acquisition. The new site also contained a robust portfolio of projects and utilized the professional photography and videography
- Photography, videography, and content development to bring the SKYGRiD story to life and highlight both their people and projects.
The process involved collaboration, bold design elements, user testing, and strong project management to ensure every deliverable was on brand and effective.
The Result
Today, SKYGRiD has a powerful and consistent brand presence that matches the scale and sophistication of their projects. Their website showcases their expertise while also attracting top talent through an engaging careers page. The refreshed brand identity has strengthened internal culture, improved external perception, and positioned SKYGRiD as not just a leader in construction, but also as an employer of choice.
Shout Media continues to support SKYGRiD with creative, strategic, and digital solutions as they grow, ensuring that their brand evolves alongside their ambitious vision for the future.